Build-A-Bear Workshop Heartwarming Hugs Bears recall: Risk of Serious Injury or Death from Choking Hazard to Children
Official notice: Build-A-Bear Workshop Recalls Heartwarming Hugs Bears Due to Risk of Serious Injury or Death from Choking Hazard to Children
What happened
Build-A-Bear Workshop Recalls Heartwarming Hugs Bears Due to Risk of Serious Injury or Death from Choking Hazard to Children. Units affected: About 36,000 (In addition 520 were sold in Canada).
Affected products
This recall involves the Heartwarming Hugs weighted plush bear with model number 034464. It has a side pouch containing a heart filled with 2.5 pounds of ceramic beads, which can be heated or cooled for comfort. The pouch is secured with a zipper. The product is graded 3 years+ and carries a cautionary statement advising adult supervision due to the heated/cooled element. The model number is located on the label sewn into the back side of one bear leg. Sold at: Build-A-Bear Workshop stores and online at www.buildabear.com from January 2026 through March 2026 for about $48. Made in China.
The risk
The zipper slider on the side pouch can detach, posing a risk of serious injury or death from choking hazard to children. There has been one consumer report in the United Kingdom of the zipper slider detaching while in use, and no reports in the United States. No injuries have been reported.
What to do
Consumers should immediately stop using the recalled Heartwarming Hugs Bear and return it to a local Build-A-Bear Workshop store to receive a refund in the form of original payment or a gift card for the original purchase price redeemable toward any available Make-Your-Own furry friend and any other available merchandise. If a consumer is unable to return their Heartwarming Hugs Bear to a local store, they can visit www.buildabear.com/recalls for more information or call Build-A-Bear to receive a free return shipping label to return the recalled bear and to receive a refund check in the form of original payment or in the form of a digital gift card to use on the firm's website. Contact Build-A-Bear at 844-541-0144 from 8 a.m. to 5 p.m. CT Monday through Saturday and 7 a.m. to 4:30 p.m. CT on Sunday or by email at ProductHotline@buildabear.com, or online at https://www.buildabear.com/recalls or https://www.buildabear.com and click on "Recall" at the bottom of the page for more information.
From the official CPSC notice.
This recall was published by U.S. Consumer Product Safety Commission (CPSC). View the full official notice for complete details, affected product codes, and what to do next.
View the full official notice